In 2018, the client wanted colorful branding to legitimize their new small business. With the business name & color scheme decided, the client lead me through the imagery they wanted included in their logo. We decided that a cat and dog in a tub would showcase the services offered. I suggested we make the focal point the pets' wagging tails to emphasize the business name. The logotype I designed turns up at the corners like a smile referring to the name. Action lines around the ear of the "g" read as a wagging tail. The Client was excited to implement the final product.